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Archive by tag: LSPReturn

Preparing for the Future: Evolving Past the “Traditional LSP” Concept

Start date
13 Aug, 2020 11:00 AM
End date
13 Aug, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
Machine translation, technology offerings, and content services are rocking the boat of language service providers. CEOs question where their company will be adding value in the future. This webinar will provide data and insights on how to evolve from a language-centric to a content-centric offering. We’ll provide practical advice on how to progress through the staged journey to reinvent yourself as a global content service provider. This session is suited for LSPs of all sizes trying to future...
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What Can LSPs Learn from the Chinese Experience with COVID-19?

Start date
04 Aug, 2020 11:00 AM
End date
04 Aug, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
Countries and states are in a state of flux right now. Some are in the process of easing COVID-19-related restrictions while others are in the process of reintroducing them. Continued disruption to economic activity and planning has created challenging conditions for LSPs, particularly for interpreting-centric companies. As of July 2020, Chinese LSPs have had the most experience with both the pandemic and its aftermath. In this webinar, CSA Research will discuss what worked for language companie...
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Can’t Read, Won’t Buy – B2C

Start date
15 Jul, 2020 11:00 AM
End date
15 Jul, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
As a continuation of our firm’s long-running “Can’t Read, Won’t Buy” series, CSA Research again worked with survey specialist Kantar to gather the verified and comprehensive samples of consumers and business users. It surveyed 31,933 consumers around the globe, eliminating thousands via its patented Honesty Detector software, filters, and traps to yield the verified 8,709 responses. This webinar provides hard data to make the ROI case for delivering localized content throughout the custo...
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Watch China: What the Chinese Experience with COVID-19 Means for LSPs

Start date
28 May, 2020 11:00 AM
End date
28 May, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
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The End of the Language Industry As We Know It?

Start date
14 May, 2020 10:00 AM
End date
14 May, 2020 11:00 AM
(UTC-05:00) Eastern Time (US & Canada)
Dr. DePalma reviews the state of the language market during the pandemic, presents data from both the demand and supply side of the market, and discusses significant company-level and macroeconomic changes. He will not predict the future but instead lay out best practices for how to deal with whatever the future throws at us.
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Crisis Preparedness for LSPs: Discussion Forum on How to Manage the Business in a Pandemic

Start date
22 Apr, 2020 11:00 AM
End date
22 Apr, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
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LSP Growth Strategies: Revisiting the Growth Strategy Before the New Year Start

Start date
14 Nov, 2019 11:00 AM
End date
14 Nov, 2019 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
Tags:Webinar, LSP
Growth is an imperative for language service providers. Yet 40% of LSPs struggle to profitably grow their business. Sustainable and profitable growth is the result of a well-thought-out growth strategy. In this session, CSA Research will present data on various approaches that LSPs choose to grow their business, such as further penetrating their existing markets, adding services or products, expanding into other geographies, and M&A. These insights will help executives weigh their options and ch...
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Solving the Interoperability Dilemma

Start date
24 Oct, 2019 11:00 AM
End date
24 Oct, 2019 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
Interoperability is about more than the ability for different technologies to work together. It affects all levels of the organization – individuals, teams, technology – as well as interfaces with external partners, and all combinations of the above. Understanding how pervasive interoperability concerns are and how they affect operations can help LSPs free up time, resources, and energy for more productive activities. This webinar outlines the areas where interoperability problems crop up and ...
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The Future of Language Services Pricing

Start date
26 Sep, 2019 11:00 AM
End date
26 Sep, 2019 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
Will language follow the lead of industries like marketing and music that changed their pricing models to survive and continue delivering what the buyer wants? Or will it fall victim to completely different approaches inspired by Uber and other gig-economy entrants? Through a set of interviews, a survey of LSPs, buyers of language services, and an analysis of other industries that have been through major shifts in technology, pricing, and customer expectations, CSA Research will share the data g...
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How Much Should Enterprises Localize? Understanding Localization Depth and Language Choice

Start date
18 Jul, 2019 11:00 AM
End date
18 Jul, 2019 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
A follow-up to “Factors in Language Selection,” this webinar provides insights from CSA Research’s analysis of 2.4 million webpages on 1,348 global brand websites about how enterprises structure their localization efforts. Most brands translate only a small portion of their online content into any given language. This presentation examines how much they translate and into which languages. Attendees will learn how enterprises segment their content and decide what to translate. They will also d...
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