Start date
09 Apr, 2025 12:00 PM
End date
09 Apr, 2025 1:00 PM
(UTC-05:00) Eastern Time (US & Canada)
Buyer behavior is evolving—especially when it comes to procurement-driven decisions, changing purchasing norms, and the reemergence of localization leadership roles.
We’ll explore:
- How enterprise procurement teams are evaluating localization and tech vendors
- What’s behind the shift in buyer behavior and the return of localization roles
- What LSPs and tech providers need to know to engage more effectively with today’s purchasing teams
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