I was discussing the other day with the CEO of a very successful SaaS platform about our three main priorities as CEOs. His list is “Get good people, have a clear vision, and don’t run out of cash”.
In the early years of aviation, pilots didn’t have the luxury of weather forecasts. Instead, they had to rely on great piloting skills and constant awareness of their environment.
Is this dark cloud isolated, or does a huge storm hide behind it? They had no way to know for sure, so they attempted to fly around it, while knowing at all times where to land in an emergency, should they run out of fuel or should a storm lay behind the cloud.
Is the current economic slowdown temporary, or the harbinger of something much worse? Depending on which economist you’re listening to, you’ll get a different answer. As CEOs, we don’t have a way to know for sure, but our job is to know, should things worsen, where to land instead of crashing the plane, I mean running out of cash!
Read January 2022 statement
Read 2020 statement