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How much of your international audience’s attention and spend are you capturing? Are you losing global customers to your competition? Learn how much more can you capture with CSA Research Global CX Calculator.
The Global CX Calculator takes in information about your site or app’s support for specific languages to predict your total addressable audience (X axis) at 5 stages of the customer journey (Y axis).
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Accessible audience at each stage of the customer journey
How much of your potential audience reaches each stage
How much of your audience you will lose due to lack of language support.
Need unbiased guidance in how to interpret these results and improve your international presence? Schedule a
free consultation with a CSA Research analyst.
Want access to more data and expert insights into your language strategy? Become a CSA Research client today.
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Predictions of the Global CX Calculator are based on the individual preferences of 8,700 consumers of online goods and services surveyed in our 3rd edition of “Can’t Read, Won’t Buy” research.
Read about the data collection process
We use the aggregated data submitted to understand what users are interested in. We do not retain your individual answers. We will only use your personal data to contact you if you opt in to receive communication from us. CSA Research does not disclose your data to any third parties.
Does Language Matter? The Impact of Language on the Customer Journey
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