Events

Need help with building effective business cases and presentations that lead to increased investment in localization and global growth? CSA Research analyzed data from 20 companies to determine what worked and what did not when making the case in front of executives. Come hear the 14 actions you can take to improve the likelihood that your next investment proposal will be accepted – including a few actions you can take if it’s not. And then share your own with the audience.

If you are working on a new investment proposal, business case, or ROI argument to increase investment in localization to support your organization’s global growth, be sure to join CSA Research as it presents an “ROI by example” guide for translation, localization, and globalization teams. We’ll also share tips on how to ace executive presentations, based on recently analyzed data from 20 companies.

This presentation will discuss how these trends are affecting both content creation and localization processes. It will also address the ways in which changing technology will enable these approaches to succeed across language boundaries.

Based on extensive interviews with 36 global firms about how they create and manage multilingual KB content, we’ll share their recommendations for enabling your customer support, knowledge management, and localization teams to broaden their perspective.

Come learn 12 ways you can make your RFP work harder for you and six specific areas where you can improve your RFP documents and processes.

All localization directors and strategic planners need the best data they can get their hands on to convince their managers and executives of the value of investing in the right languages at the right time for the right audiences – whether at home or in markets around the world. Join us: 1) to be introduced to six essential data categories that you can use to convince executives to boost language investment; and 2) for advice on how to prepare to present an effective investment proposal. Thi...

CSA Research is launching a new interactive platform to search our report and webinar database. Join us for an overview of the main functionalities and tips and tricks to get the most of it.

Achieving success with digital transformation initiatives – especially with audiences outside of an organization’s home market – is difficult. As if the multiple moving parts, stakeholders, and tight deadlines involved weren’t enough, many companies face real threats to their existence if they don’t get it right – and fast. As a result, local audience input is often pushed down in priority. But, it doesn’t have to be. Based on C-level executive interviews and a survey of content marketing...

Organizations usually don’t invest much into incorporating their knowledge bases (KBs) into the global customer experience (CX). And yet, each KB interaction can increase or decrease the value of your brand in customers’ eyes. Based on extensive interviews with 36 global firms about how they create and manage multilingual KB content, we’ll share their recommendations for enabling your customer support, knowledge management, and localization teams to broaden their perspective from, "Can c...

Meeting the expectations of your prospects and customers in global markets is a tough undertaking. You have to make them want to buy from you, keep them engaged and satisfied, and thus get a better return on your globalization investment. How do you know if you’re doing a good job? Is your company considering a new globalization initiative or revamping the current one? Regardless of where you are in this journey, join us at this informative webinar, where globalization consultant Dr. Douglas-Va...