As a continuation of our firm’s long-running “Can’t Read, Won’t Buy” series, CSA Research again worked with survey specialist Kantar to gather the verified and comprehensive samples of consumers and business users. It surveyed 31,933 consumers around the globe, eliminating thousands via its patented Honesty Detector software, filters, and traps to yield the verified 8,709 responses. This webinar provides hard data to make the ROI case for delivering localized content throughout the custo...

The COVID-19 pandemic forced businesses to work-from-home overnight. Some were well-prepared and already allowed everyone in their language supply chain to access their translation management system (TMS) remotely, with no disruption to workflows; for others, it was more challenging, involving other IT tasks such as enabling virtual private network (VPN) access. We have spoken with enterprises at both ends of the spectrum - including those where use of a cloud application was previously problema...

With most conferences going virtual, organizations must spoil their audiences to ensure delegates who had anticipated a trip to a fancy location don’t end up disappointed. Offering broad language support is a clear way of creating a wow factor, especially when little if any interpreting was offered at in-person events. This session explores the automated delivery of captions for accessibility and subtitles or interpreting for language access. Worldy.ai is letting us use their product during thi...

In the face of the global COVID-19 pandemic, many enterprises are cutting budgets across the board, threatening the hard-won gains of their localization teams and risking compounding a downturn by cutting off international clients. In this webinar, CSA Research analysts Alison Toon, Arle Lommel, and Rebecca Ray will discuss strategies to defend localization budgets, push back against ill-conceived plans to slash language support, and promote an expanded role of localization during these challeng...

Moving events online can have one particularly positive outcome: It becomes easier to provide sign language or captioning for deaf, deafened, or hard of hearing persons as well as for individuals who are not native speakers of English. For example, your Chinese or German attendees may love to be able to follow along with on-screen text in English in case they miss some nuances. Our analyst will explain captioning performed by professionals either in real-time or offline. We’ll also discuss sign...

If you’ve decided to host a global meeting online for your customers, partners, resellers, or internal teams, you need to secure the services of professional simultaneous interpreters for the multilingual component. However, to efficiently deliver their services, these linguists require functionalities that may not be available in standard conferencing platforms. This webinar dives into remote simultaneous interpreting (RSI) solutions, providing valuable information for organizations new to suc...

In the past, you may have hosted lavish conferences in beautiful locations to train your resellers or energize your customer base. Social distancing has made it impossible to host such events, so many companies have moved their events online. This raises the question of how to provide language access for a multilingual audience when going virtual. This webinar provides an overview of elements to consider when converting in-person conferences to virtual events with a multilingual component. It is...

Dr. DePalma reviews the state of the language market during the pandemic, presents data from both the demand and supply side of the market, and discusses significant company-level and macroeconomic changes. He will not predict the future but instead lay out best practices for how to deal with whatever the future throws at us.