Ms. Toon has over 25 years of experience in the translation and localization industry with an emphasis in management of translation and localization tools, processes, architecture and operation for content management, and ebusiness services across enterprises.

Fourteen data-rich reports and 10 online videos developed exclusively for language service providers

Common Sense Advisory’s 14th annual comprehensive study of the language industry shows growth continues due to content digitization, personalized customer service, and business globalization

What does it take to succeed as a service provider in the fast-paced, US$43.08 billion language services industry? Language services providers (LSPs) come in all shapes and sizes, yet no single element defines a successful company. This extreme variability begs for structure and definition. To address this need, independent market research firm Common Sense Advisory (CSA Research) has developed a data-based research series to help LSPs benchmark their business and operational maturity against th...

Independent Market Research Firm Common Sense Advisory Launches 14th Annual Global Market Survey

Annual benchmarks by market research firm Common Sense Advisory provide essential metrics for measuring content competitiveness in the top online languages

Results of survey by independent market research firm CSA Research reveal industry is above average with respect to gender equality, but also points out the structural obstacles that women may face in their careers

Common Sense Advisory’s 13th annual independent study of the language industry shows growth continues due to global mobile, the internet of things, and on-demand offerings to support live chats, texts, and tweets

Market Research Firm Common Sense Advisory’s new Localization Maturity Model 3.0 enables global firms to stay ahead of local and regional competitors

Research findings by Common Sense Advisory conclude that segmentation is a must for translation, interpreting, and localization companies that want predictable growth