Common Sense Advisory’s study of multilingual websites finds shift to app-style customer experience

Research findings conclude that while demand for content translation will increase the use of machine translation and PEMT, it will not eliminate the need for second languages or translators

Common Sense Advisory’s annual study of the language industry shows growth continues due to global mobile, ecommerce, the internet of things, and legislation

Common Sense Advisory releases series of reports with research-based business planning and growth strategies for language services providers

Independent research firm Common Sense Advisory releases MarketFlex report to guide LSPs in TMS evaluation and selection

Survey of Millennials across 10 countries finds that while this generation may have a higher tolerance for non-native language products and websites, 74% prefer post-sales information in their native language

(BOSTON) – October 2015 -- Travel and leisure (T&L) is one of the world’s largest industry sectors. It generated US$7.6 trillion in 2014 and, according to World Travel & Tourism Council, the industry’s contribution to global GDP demonstrates an enduring ability to generate economic growth and create jobs at a faster rate than the global economy. This global boom means big business opportunity for language services providers (LSPs).

Proprietary model, based on 10 years of independent industry research, is as an assessment tool and road map for LSPs to evolve to the next maturity stage

Stronger global brands such as McDonald's and H&M have websites in more languages than their less-profitable competitors

(BOSTON) – May 28, 2015 -- How many languages do content marketers and global businesses need to reach the maximum potential number of customers online? The addressable online economic potential amounts to US$54.9 trillion, but English only gives you access to 36.5% of that total.