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Archive by tag: BuyerReturn

Can’t Read, Won’t Buy – B2C

Start date
15 Jul, 2020 11:00 AM
End date
15 Jul, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
As a continuation of our firm’s long-running “Can’t Read, Won’t Buy” series, CSA Research again worked with survey specialist Kantar to gather the verified and comprehensive samples of consumers and business users. It surveyed 31,933 consumers around the globe, eliminating thousands via its patented Honesty Detector software, filters, and traps to yield the verified 8,709 responses. This webinar provides hard data to make the ROI case for delivering localized content throughout the custo...
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Is the Time Right for a New TMS?

Start date
09 Jul, 2020 11:00 AM
End date
09 Jul, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
The COVID-19 pandemic forced businesses to work-from-home overnight. Some were well-prepared and already allowed everyone in their language supply chain to access their translation management system (TMS) remotely, with no disruption to workflows; for others, it was more challenging, involving other IT tasks such as enabling virtual private network (VPN) access. We have spoken with enterprises at both ends of the spectrum - including those where use of a cloud application was previously problema...
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Deploying Automated Captioning/Subtitling/Interpreting for Virtual Meetings

Start date
01 Jul, 2020 11:00 AM
End date
01 Jul, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
With most conferences going virtual, organizations must spoil their audiences to ensure delegates who had anticipated a trip to a fancy location don’t end up disappointed. Offering broad language support is a clear way of creating a wow factor, especially when little if any interpreting was offered at in-person events. This session explores the automated delivery of captions for accessibility and subtitles or interpreting for language access. Worldy.ai is letting us use their product during thi...
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Help, My Budget’s Being Cut

Start date
25 Jun, 2020 11:00 AM
End date
25 Jun, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
In the face of the global COVID-19 pandemic, many enterprises are cutting budgets across the board, threatening the hard-won gains of their localization teams and risking compounding a downturn by cutting off international clients. In this webinar, CSA Research analysts Alison Toon, Arle Lommel, and Rebecca Ray will discuss strategies to defend localization budgets, push back against ill-conceived plans to slash language support, and promote an expanded role of localization during these challeng...
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Deploying Live Captioning for Virtual Meetings

Start date
24 Jun, 2020 11:00 AM
End date
24 Jun, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
Moving events online can have one particularly positive outcome: It becomes easier to provide sign language or captioning for deaf, deafened, or hard of hearing persons as well as for individuals who are not native speakers of English. For example, your Chinese or German attendees may love to be able to follow along with on-screen text in English in case they miss some nuances. Our analyst will explain captioning performed by professionals either in real-time or offline. We’ll also discuss sign...
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Deploying Remote Simultaneous Interpreting (RSI) for Virtual Meetings

Start date
17 Jun, 2020 11:00 AM
End date
17 Jun, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
If you’ve decided to host a global meeting online for your customers, partners, resellers, or internal teams, you need to secure the services of professional simultaneous interpreters for the multilingual component. However, to efficiently deliver their services, these linguists require functionalities that may not be available in standard conferencing platforms. This webinar dives into remote simultaneous interpreting (RSI) solutions, providing valuable information for organizations new to suc...
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Hosting Multilingual Virtual Events

Start date
10 Jun, 2020 11:00 AM
End date
10 Jun, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
In the past, you may have hosted lavish conferences in beautiful locations to train your resellers or energize your customer base. Social distancing has made it impossible to host such events, so many companies have moved their events online. This raises the question of how to provide language access for a multilingual audience when going virtual. This webinar provides an overview of elements to consider when converting in-person conferences to virtual events with a multilingual component. It is...
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Crisis Preparedness for Global Enterprises: Discussion Forum on How to Manage the Business in a Pandemic

Start date
21 Apr, 2020 11:00 AM
End date
21 Apr, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
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14 Ways to Ace Your Executive Presentation

Start date
03 Apr, 2020 11:00 AM
End date
03 Apr, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
Need help with building effective business cases and presentations that lead to increased investment in localization and global growth? CSA Research analyzed data from 20 companies to determine what worked and what did not when making the case in front of executives. Come hear the 14 actions you can take to improve the likelihood that your next investment proposal will be accepted – including a few actions you can take if it’s not. And then share your own with the audience.
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How to Develop a Localization Business Case

Start date
02 Apr, 2020 11:00 AM
End date
02 Apr, 2020 12:00 PM
(UTC-05:00) Eastern Time (US & Canada)
If you are working on a new investment proposal, business case, or ROI argument to increase investment in localization to support your organization’s global growth, be sure to join CSA Research as it presents an “ROI by example” guide for translation, localization, and globalization teams. We’ll also share tips on how to ace executive presentations, based on recently analyzed data from 20 companies.
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