Your Sales Team Was Trained to Sell Translation. The Market Now Expects More.
LSPs are developing more sophisticated solutions, but many commercial teams still lack the confidence and language to sell their business value.
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Not all that much, actually. While the word “competition” always rears its head when discussing translation and interpreting, the reality is that this year’s list of the top-ranked global language service providers (LSPs) do not all necessarily compete with each other. Some are military contractors, while others focus on commercial translation. Some are specialists in telephone interpreting, while others call localization their bread and butter. In 2011, the industry has grown, not just in size, but in diversity of specializations.
The global market for outsourced language services and technology will reach US$31.438 billion in 2011, according to our latest study, which identified 25,256 unique suppliers of translation and interpreting services across 152 countries. The market is growing at an annual rate of 7.41%, based on our survey of 912 language service providers.
We’re also pleased to announce that our latest global ranking, “The Top 50 Language Service Providers,” is now available for download (free with registration). The full 75-page report, “The Language Services Market: 2011,” is also hot off the press.
Inquiring minds – and fans of our annual ranking and sizing exercise – may be curious to know what’s new this year. Here are some of the highlights:
Some other interesting findings worth noting this year:
There’s plenty more to report, but before we start issuing spoiler alerts, we encourage you to download the ranking and see for yourself where the market stands in 2011.
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