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Need help with building effective business cases and presentations that lead to increased investment to drive global growth? CSA Research recently analyzed data from 20 global companies to determine what works and what does not when making the case in front of executives. Here are six actions you can take to improve the likelihood that your next investment proposal will be accepted.
Having your investment proposal approved or rejected is purely a business decision. It has nothing to do with whether executives understand your team’s contribution or whether they care about international markets. Rather, they must decide if their commitment to funding global growth is better for the company in the long run than investing that same amount in other proposals under consideration. Prepare accordingly by enlisting the support of financial colleagues and doing practice runs to confirm how to make it as easy as possible for upper managers to say yes.
Director of Buyers Service
Focuses on global digital transformation, enterprise globalization, localization maturity, social media, global product development, crowdsourcing, transcreation, and internationalization
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