Big changes are afoot in cyberspace. In recent years, populations in Africa, Asia, and Oceania surged online with the aid of cheap data plans and government investments. In Myanmar, for example, the mobile grid went up in 2014 and a total population of 53 million now shows 33 million subscriptions, with 80% smartphone penetration and over 50% with active data plans. China initiatives, such as Belt and Road, Shanghai Cooperation Organization, and the Asia Infrastructure Investment Bank, are bring...
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Successful globalization requires commitment across the enterprise. Even high-performing localization teams must lobby other corporate functions to support international markets. They don't have the power to mandate fully localized e-commerce infrastructure, local data security compliance, or appropriate in-country hiring practices without buy-in from marketing, IT, and human resources. Yet, without these functions in place at the right time, your local audiences will do business with your c...
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