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Archive by tag: LSP staffingReturn

On the Profession of Translators and Interpreters

Already over 3,700 linguists have completed CSA Research’s large-scale survey of translators and interpreters and many more have started it. We designed the survey to gain insights into the factors and issues that affect professional language workers. A preliminary analysis of the data from the survey already reveals some interesting patterns.
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CSA Research Business Confidence Survey: CEOs of LSPs Project a Strong 2018

In January 2018, CSA Research reported on the business outlook on 2017 and early 2018 based on a survey of 85 CEOs of the language service providers in our list of top 100 providers. In August and September 2018, we surveyed respondents on their mid-year results and their predictions for the rest of the year.
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Digital Convergence Opens Career Options for Localization Experts

In the evolving world of digital marketing, there is a shift happening that can benefit the careers of localization professionals with content backgrounds—and content experts with localization experience. The shift comes about as companies gather the strands of digital marketing, such as e-mail, landing pages, SEO, apps, blogging, click advertising, social, and paid social, into coordinated or integrated campaigns. Coordinated content deployment maximizes both stickiness and virality; creates a...
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Developing Interpreter Talent through Fellowships

Users of interpreting services don’t like gambling with unproven talent. It’s a lot easier – and a lot less risky – to rely on resources that you already trust rather than try out new ones. This aversion to risk makes it really hard for recent graduates of interpreting programs to break into the profession. Recognizing its own challenges with newbies, one language service provider is trying a new approach with it “Cadence Cares Fellowship.”
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Interpreting Delivery Platforms: A Cure without a Disease?

Recent technological advances have led to an explosion of interpreting delivery platform (IDP) options that enable remote, video, telephone, and even machine interpretation. In theory, first-movers should occupy a prominent position in the market. However, many products haven’t moved much past the starting line due to poor go-to-market strategies, limited marketing budgets, and insufficient experience in selling to desirable verticals and audiences. Through in-depth research and 45 interviews a...
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