|
Login
Access Research
Access Business Analytics
How We Help
Research
Business Analytics
Councils
Advisory and Consulting
RFP Advisory Services
M&A
Partnerships
Research by Use Case
For LSPs
Train My Team
Grow the Business
Understand Buyer Needs
For Global Enterprises
Planning and Budgeting During Uncertainty
Build a Business Case
Plan International Strategy
Benchmark Business Functions
Featured Content
For LSPs
Digital Growth Series
Global Language Services Industry 2024
The Largest Language Service Providers: 2024
Promoting Your 2024 Ranking
Sizing the Language Services and Technology Market 2024
Industry Data and Resources
Thought Leadership
Navigating the Post-Localization Era: The Impact of AI on the Language Services Industry
CEOs reflect on the forces that will shape the future
CEOs Reflect on GenAI (July 2023)
CEOs reflect on 2023
19 CEOs Insights at fastest-growing LSPs 2022
20 CEOs Reflect on 2022 (July 2022)
18 CEOs Reflect on 2021- 2022
14 CEOs Reflect on 2021 (July 2021)
14 CEOs Reflect on 2021 (January 2021)
14 CEOs Reflect on 2020
Translation Pricing Research
Machine Translation
Gender and Family Survey (2023)
Research for Marketers
Generative AI for LSPs
For Global Enterprises
Translation Pricing Research
Industry Data and Resources
Thought Leadership
CEOs Reflect on 2023
19 CEOs insights at fastest growing LSPs
20 CEOs Reflect on 2022
18 CEOs Reflect on 2021- 2022
14 CEOs Reflect on 2021 (July 2021)
14 CEOs Reflect on 2021 (January 2021)
14 CEOs Reflect on 2020
Global Growth
CRWB Series
Machine Translation
Gender and Family Survey (2023)
Research for Marketers
Generative AI for Global Enterprises
Blogs & Events
Blog
Webinars and Events
Speaking Engagements
CSA in the Media
Media Citations
Press Releases
Interact with Us
About Us
The CSA Story
The CSA Difference
Contact Us
Leadership Team
The Research Team
X
How We Help
Research
Business Analytics
Councils
Advisory and Consulting
RFP Advisory Services
M&A
Partnerships
Research by Use Case
For LSPs
Train My Team
Grow the Business
Understand Buyer Needs
For Global Enterprises
Planning and Budgeting During Uncertainty
Build a Business Case
Plan International Strategy
Benchmark Business Functions
Featured Content
For LSPs
Digital Growth Series
Global Language Services Industry 2024
The Largest Language Service Providers: 2024
Promoting Your 2024 Ranking
Sizing the Language Services and Technology Market 2024
Industry Data and Resources
Thought Leadership
Navigating the Post-Localization Era: The Impact of AI on the Language Services Industry
CEOs reflect on the forces that will shape the future
CEOs Reflect on GenAI (July 2023)
CEOs reflect on 2023
19 CEOs Insights at fastest-growing LSPs 2022
20 CEOs Reflect on 2022 (July 2022)
18 CEOs Reflect on 2021- 2022
14 CEOs Reflect on 2021 (July 2021)
14 CEOs Reflect on 2021 (January 2021)
14 CEOs Reflect on 2020
Translation Pricing Research
Machine Translation
Gender and Family Survey (2023)
Research for Marketers
Generative AI for LSPs
For Global Enterprises
Translation Pricing Research
Industry Data and Resources
Thought Leadership
CEOs Reflect on 2023
19 CEOs insights at fastest growing LSPs
20 CEOs Reflect on 2022
18 CEOs Reflect on 2021- 2022
14 CEOs Reflect on 2021 (July 2021)
14 CEOs Reflect on 2021 (January 2021)
14 CEOs Reflect on 2020
Global Growth
CRWB Series
Machine Translation
Gender and Family Survey (2023)
Research for Marketers
Generative AI for Global Enterprises
Blogs & Events
Blog
Webinars and Events
Speaking Engagements
CSA in the Media
Media Citations
Press Releases
Interact with Us
About Us
The CSA Story
The CSA Difference
Contact Us
Leadership Team
The Research Team
Our Analysts' Insights
Blogs & Events
/
Blog
Archive by category:
For LSPs
Return
Is Neural MT Really as Good as Human Translation?
By now, most language professionals have seen that claims that neural machine translation (NMT) is delivering results as good – or almost as good – as human translation. If these claims – which have been repeated in the mainstream tech press without much examination – are accurate, it is only a matter of time before human translators will be out of work.
Read More
January 18, 2017
|
Arle Lommel
|
Machine Translation
,
Quality
|
For LSPs
,
For Buyers
,
For Technology Vendors
|
Share
|
Market Research in a Post-Fact World
The "yes" vote on Brexit and the election of Donald Trump surprised many media outlets, pollsters, analysts, and political experts. Those that predicted a different result emerged as the biggest losers of public confidence in their forecasting ability. Meanwhile, the U.S. election added the memes of fake news, fauxtos, and foreign interference to the discourse. Commentators across the political spectrum now debate a "post-fact" or "post-truth" world that would be fa...
Read More
December 28, 2016
|
Donald A. DePalma
|
Industry news
|
For LSPs
,
For Buyers
,
For Technology Vendors
|
Share
|
Developing Interpreter Talent through Fellowships
Users of interpreting services don’t like gambling with unproven talent. It’s a lot easier – and a lot less risky – to rely on resources that you already trust rather than try out new ones. This aversion to risk makes it really hard for recent graduates of interpreting programs to break into the profession. Recognizing its own challenges with newbies, one language service provider is trying a new approach with it “Cadence Cares Fellowship.”
Read More
December 21, 2016
|
Hélène Pielmeier
|
Industry news
,
Interpreting
,
Interpreting technology
,
LSP staffing
|
For LSPs
,
For Buyers
,
For Technology Vendors
|
Share
|
A Lesson in Global Customer Experience from Whatsapp
To address even half the online opportunity, it already takes four languages. To capture 98% of the online audience – and 99% of the entire world online wallet – requires 64 languages. However, in 2017, building multilingual websites to serve those markets will take a company only so far. Why? Visitors and customers expect more than a simple website. What they want is what they’re getting from the most innovative brands in the world – immersive experiences and ongoing interactions both with ...
Read More
December 07, 2016
|
Benjamin Sargent
|
Customer experience
,
International marketing
,
Website localization
|
For LSPs
,
For Buyers
,
For Technology Vendors
|
Share
|
How Hollywood Turned Language into a Weapon
While linguists may not be as popular as doctors or lawyers on the big screen, they make a regular appearance in a supporting role. Occasionally, they even land the lead role with big-name stars like Amy Adams in the recently-released “The Arrival” or Nicole Kidman in “The Interpreter.”
Read More
November 23, 2016
|
Hélène Pielmeier
|
Industry news
|
For LSPs
,
For Buyers
,
For Technology Vendors
|
Share
|
Using Market Segmentation to Generate Sustained Growth
Are you wasting sales and marketing resources going after the wrong leads? Many language service providers (LSPs) aren’t sure which prospects to pursue, so they market to a broad spectrum of buyers, with little in common, and which cross company sizes, industries, geographies, and countless other attributes. The more LSPs struggle to grow in a predictable fashion, the more they talk about hiring additional salespeople, redesigning incentive plans, and going after any prospect – good or bad.
Read More
November 09, 2016
|
Hélène Pielmeier
|
LSP growth
,
LSP segmentation
,
LSP sales and marketing
,
LSP strategic planning
|
For LSPs
,
For Technology Vendors
|
Share
|
Neural MT Leaves the Lab for Beta and Third-Party Assessment
SYSTRAN announced the beta test of its Pure Neural Machine Translation (PNMT) software with 30 language pairs (18 with English, 12 with French), a dozen corporate clients in diverse industries, and online public access to its software. This beta program caps a year of industry and media attention to deep learning, artificial intelligence, and more recently neural MT (NMT). SYSTRAN announced its PNMT product in August with this October beta. Google revealed its single-pair NMT solution in late Se...
Read More
October 17, 2016
|
Donald A. DePalma
|
Machine translation
,
Artificial intelligence
|
For LSPs
,
For Buyers
,
For Technology Vendors
|
Share
|
Becoming Millennial
There’s been lots of hand-wringing among marketers and brands about how to reach the next generation of consumers and employees, as if they are so different than those who came before. At last week’s Brand2Global conference in Silicon Valley, many of the most interesting talks were by Millennial thought leaders, weighing-in on this very topic. Representatives of major brands such as Nim de Swardt of Bacardi and Nigel Nikitovich of Dark Rift Entertainment came with bon mots like “from me to w...
Read More
October 05, 2016
|
Benjamin Sargent
|
International marketing
|
For LSPs
,
For Buyers
|
Share
|
Interpreting Delivery Platforms: A Cure without a Disease?
Recent technological advances have led to an explosion of interpreting delivery platform (IDP) options that enable remote, video, telephone, and even machine interpretation. In theory, first-movers should occupy a prominent position in the market. However, many products haven’t moved much past the starting line due to poor go-to-market strategies, limited marketing budgets, and insufficient experience in selling to desirable verticals and audiences. Through in-depth research and 45 interviews a...
Read More
September 28, 2016
|
Hélène Pielmeier
|
Interpreting technology
,
LSP staffing
|
For LSPs
,
For Buyers
,
For Technology Vendors
|
Share
|
How Much Waste Goes On at Your Organization?
Like a leaky faucet, a process that creates losses here and there can amount to a big bill at the end. Yet, most language service providers pay very little attention to subtle waste, even when they abide by quality management systems such as ISO 9001. To achieve operational excellence, LSPs must systematically identify waste and strive to eliminate or reduce it.
Read More
September 21, 2016
|
Hélène Pielmeier
|
LSP business management
,
LSP metrics and KPIs
|
For LSPs
|
Share
|
Page 23 of 25
First
Previous
21
22
[23]
24
25
Next
Last
Subscribe
Name
Email*
Categories
For LSPs
(248)
For Buyers
(271)
For Technology Vendors
(199)
Follow Us on Twitter
Posts by CSA_Research